MILWAUKEE — The first 20,000 fans of Friday’s Milwaukee Bucks and LA Clippers game at Fiserv Forum can claim a free collectible digital poster.
The Bucks are launching a fan-focused digital collectible experience known as “Fear the Deer NFTs”. According to a press release, the collection will give Bucks fans access to the next generation of sports memorabilia. It was designed in partnership with the NFT marketplace.
“As this Fear the Deer NFT experience continues to unfold, fans will have access to new collections, exclusive digital merchandise, and the ability to unlock real world perks and other rewards to enhance their experience,” said the Bucks in a statement Wednesday.
One of the first collections to roll out is dubbed the “Championship Collection” and features three exclusive pieces, each commemorating the 2021 NBA title win.
The team says the Fear the Deer NFT will be available, first and foremost, to fans attending Bucks home games for the remainder of the 2021-22 season. These may also become available in limited quantities at fearthedeernfts.com.
“Bucks fans are on the next level when it comes to their team and they’re going to love the opportunity to create their own digital sanctuary for the team,” Bucks chief marketing officer Dustin Godsey said. “Fear the Deer NFTs is something that will grow over time, and we’re thrilled that fans can extend their love for the Bucks from the home field to the digital realm.”
According to a press release, the team will unveil and auction two limited sets of rare NFT rings that honor the Bucks’ 1971 and 2021 championships. will continue until Sunday, April 10 at 8 p.m. fearthedeernfts.com
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