Billboard Music Awards will provide first-ever NFT award
Trae tha Truth receives the Change Maker Award at the 2021 Billboard Music Awards. To honor this recognition, the Awards teamed up with Trae for the awards ceremony first NFT. Three NFTs commemorating the occasion are sold on Bitsky and proceeds from the sale will benefit the artist’s Angel by Nature nonprofit, which brings community relief to the Houston area.
Snap launches AR Spectales, pushes further into fashion / e-commerce, and buys WaveOptics
During this week’s Snap Partner Summit, CEO Evan Spiegel announced the release of a new Glasses which include AR capabilities and which are only available to a certain number of creators. Carolina Arguelles of Snap also gave everyone a sneak peek at some of the current collaborations Snap has underway with fashion brands like Piaget, Farfetch, MAC and Prada as Snap continues to integrate AR and e-commerce and pushes the boundaries of what’s possible with AR, retail, and even virtual fashion. Snap also announced the acquisition of WaveOptics for more than $ 500 million. WaveOptics is Snap’s display provider.
Dimension Studio presents AKUMA, a short film created in Unreal Engine Staring MetaHumans
Dimension Studio, in collaboration with Vicon motion capture systems has released a preview of the AKUMA short film about a samurai meeting his demon. The release is scheduled for June 2021. The film is created using Unreal engine and stars of virtual humans created using Unreal’s photorealistic Creator MetaHuman.
New Virtual collaboration: “Fortnite X NBA: the crossover”
The “NBA Welcome Hub” will open on May 25 as NBA thematic experience in FortniteCreative fashion from. “Fortnite x NBA: the crossoverwill also include NBA outfits for all 30 teams, the ‘Team Battles’ competition, NBA player-themed ‘Locker Bundles’ and more. Fortnite and the NBA have been discussing the possibility of working together for almost 2 years and are now talking about future collaborations.
Audi Spinoff Holoride to launch NFTs and use Elrond blockchain
In-vehicle XR passenger entertainment experience Holoride, syncs with vehicle movement and location, so VR content adapts to vehicle movement. the Audi spin-off plans to use the Elrond Blockchain and NFTs to get developers to create more content for the platform.
Roomkey to host social entrepreneurship festival with Biz Stone
May 27 Twitter RoomKey co-founder and investor Biz Stone will host the “Social entrepreneurship festivalTalks about social entrepreneurship during the pandemic. Roomkey intends to host themed shows around topics such as entrepreneurship, venture capital, musicians, diversity, podcasts, fundraising, and more. Room key intends to focus on more intimate gatherings with its limit of 40 avatars, with an option to broadcast conversations live to the outside world.
Rook Perfumes publishes an NFT fragrance with the project “Scent The Metaverse”
Rook Perfumes joins the NFT platform Lily and Piper on the plan to collaborate with 100 NFT investors to create a new fragrance over a period of 4 months. “Perfume the metaverseWill engage NFT investors through walk-in chats, learning sessions, interactive games, votes and Metaverse trips. Everyone will receive the limited edition unisex scent, co-creation rights and an NFT of the label artwork.
Law Firm Releases Metaverse Guide, Lawyers Now Talking About Metaverse Law
Reed Smith LLP is a global law firm employing over 1,500 people in the United States, Europe, the Middle East and Asia. The 76-page white paper, “Reed Smith’s Guide to the MetaverseIncludes information on the concept of the Metaverse and its legal implications in the areas of intellectual property, data protection and privacy, content licensing, ownership and more.
Deutsche Telekom unveils the FutureProof project
This week Deutsche Telekom published Futureproof project, a platform to help Generation Z identify future careers and discover skills. The project was endorsed by Billie Eilish and encompasses a wide range of digitally focused and tailor-made youth support initiatives across Deutsche Telekom’s European footprint. The project was developed in collaboration with Generation Z contributors and skills and employability experts. Will the young people of today be the future leaders of tomorrow?
Snap brings Disney magic to selfies
Disney Parks and Break collaborate with new Snap lenses to bring augmented reality to the Walt Disney World Resort in Orlando. AR selfie effects include holding Disney park virtual balloons, wearing Mickey Mouse ears, and hugging a virtual Mickey Mouse. This is a significant addition to the Disney Parks and their ongoing efforts to create the Disney Metaverse.
Launch of Metaverse Alliance in South Korea
Ministry of ICT of South Korea launches metaverse alliance between 17 of the country’s industry leaders, including a wireless operator SK Telecom, Korea Association of Mobile Internet Businesses and Hyundai engine. The alliance will collaborate on ethical and cultural practices as well as on the sharing of technological trends such as artificial intelligence, augmented reality, virtual reality, 5G and cloud computing to launch metaverse development projects.
Swedish singer Zara Larsson released the album “Poster Girl: Summer Edition” on Roblox
the Dance party themed experience includes mini-games, exclusive merchandise, emoticons, a set of avatars and more. Zara Larsson avatar performs a selection of tracks, including her new album title song, “Poster Girl,” as well as the older songs “Lush Life” and “Never Forget You.” Jon Vlassopulos, Vice President and Global Head of Music for Roblox, said, “Roblox launch parties continue to be the best way for artists to reach millions of fans in one weekend, connecting them with their music in unprecedented fun, interactive and immersive ways.”
Danny Green Championship Ring NFT Drop includes PORTL hologram machine
The 3 stroke NBA Champion Danny greenThe 2020 NBA Championship ring will be minted and sold on the NFT platform and market New Renaissance. File to include a PORTL screen to show the NFT. PORTL broadcasts 4K resolution, volumetric projections, often referred to as holograms, used to transmit P. Diddy from Miami to Los Angeles so he can attend his son King Combs’ birthday party.
More Metaverse titles include:
- TeamViewer introduced a new mobile app called lifeAR for the consumer market. The app allows users to interact with each other via location-sensitive AR annotations.
- Trigger joined the Global XR Content Telco Alliance as the first Alliance partner to focus on creating immersive AR experiences with premium IP for telecom giants.
- NBC Today Show Featured VR Used By Seniors coping with isolation and depression during the pandemic highlighting Carleigh Berryman’s work with his startup Viva Vita.
- Epic Games sued Chinese XR hardware company Nreal for trademark infringement based on the company’s name.
- During this week’s Google I / O, Google unveiled Starline project for 3D telepresence and added augmented reality versions of athletes like Simone Biles, Megan Rapinoe and Naomi Osaka to research.
- Space computing startup ARKH will launch a wearable augmented reality ring in early 2022 that will link to a hub and provide health screenings as well as potential AR purchasing capabilities.
This edition of Metaverse Weekly was created with the help of Rob Crasco.